Performance optimisation shaped around the problem, not a generic package
Every performance optimisation requirement has a different starting point. We review the existing environment, the people who use it, the systems it depends on and the commercial outcome before deciding what should be built or changed.
That discovery matters because technical shortcuts often move cost into support, manual work or future redevelopment. Our aim is to make the solution understandable, maintainable and appropriate to the risk.
Evidence-driven diagnosis
Use timings, profiling, logs and production behaviour to locate actual bottlenecks.
Frontend performance
Improve asset delivery, JavaScript execution, images, fonts and rendering behaviour.
Application/database work
Review slow code paths, queries, cache usage, search and external service dependencies.
Infrastructure tuning
Align PHP workers, database resources, caching, CDN and service configuration with workload.
Practical performance optimisation delivery from discovery through support
Midoriweb can own a complete workstream or integrate with an existing team. Scope can cover a new build, a defined improvement, recovery work or ongoing development capacity.
- Performance audit and baseline
- Core Web Vitals analysis
- Application profiling
- Database/query review
- Cache strategy
- Search/indexing optimisation
- CDN and frontend delivery
- Monitoring and regression prevention
Start with clarity, then build in controlled increments
We favour clear requirements, visible priorities and reviewable releases. Where uncertainty exists, we reduce it before committing to a large build.
Testing, documentation, version control, deployment planning and communication are treated as part of delivery rather than optional extras added at the end.
Technology selected around the requirement
The exact stack depends on the current system and the work required. We can combine core Midoriweb expertise with specialists from our wider engineering team when a project needs additional skills.
Choose the level of ownership you need
Some clients need a complete managed project; others need experienced capacity inside an existing team. We support both models.
Managed project
Midoriweb owns an agreed scope, coordinates delivery and provides a clear route from discovery to release.
Specialist workstream
Bring us into one defined area such as frontend, backend, integrations, performance or infrastructure.
Team augmentation
Add one or more developers to increase capacity for a fixed period or ongoing roadmap.
Ongoing technical partner
Combine support, maintenance, improvements and roadmap delivery in a continuing engagement.
Questions to consider before you start
Can you optimise a non-Magento website?
Yes. Magento is a specialist area, but the performance practice applies to custom applications and CMS platforms as well.
Do you promise a PageSpeed score?
No. We target real bottlenecks and user experience rather than an arbitrary score that can be affected by third-party scripts.
Can you find why the site is only slow sometimes?
Often, with logs, monitoring and correlation of traffic, jobs, integrations and resource use.
Can you work before a peak trading period?
Yes. Capacity and timing should be planned early enough to test changes safely.
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Need help with performance optimisation?
Send the current situation, required outcome and any important deadlines. We can review the requirement or discuss it in a short consultation.